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New Technology is
a Cost Saver for Customers
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 Strategic
Media Partners has invested in Sony’s new MPEG-IMX digital video
platform for its new camera and edit suite format. The IMX platform
is an amazing technology developed by Sony to bridge the gap between
legacy formats like Betacam SP and the future of digital broadcast.
With IMX, customers can progress to the digital platform without having
to abandon their Betacam SP footage. With IMX in the edit suite, clients
can access footage from any of Sony’s Betacam formats such as
Digital Betacam & Betacam SX. This is a more attractive alternative
than having to re-master footage on competing digital platforms as
older formats fade.
Along with the new platform, Strategic Media invested in Media 100’s
full-blown 844X editing suite. Clients save time and money in the
post suite by working with multiple video layers in real time. After
several head to head trials with other editing suites, the decision
to go with the 844X came down to what system was the best for the
client. The 844X was the answer to improving program quality and saving
money for customers. Since the install, customers go home with extra
money in their pockets, and our editors actually get to go home! |
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